IN ORDER TO GET THE MOST OUT OF YOUR ADVERTISING BUDGET, AN EFFICIENT MEDIA PLAN MUST BE DEVELOPED.
Before your advertisement can be seen by the public, a media plan needs to be developed. Media planning is a vital component of advertising, and helps to ensure clients get the most out of their campaign. The decisions that are made during the media planning phase include, what types of mediums will be utilized, when the ads will run, total budget, and the amount of impressions and frequency parameters for the campaign.
OUR MEDIA BUYING SPECIALISTS HAVE YEARS OF EXPERIENCE NEGOTIATING WITH TV AND RADIO STATIONS, AND CAN NEGOTIATE PRICES THAT ARE FAIR TO YOU.
Price negotiation is a delicate process that can save your company lots of time and resources when done correctly. However, getting the best price for the advertising space is difficult if you are not familiar with how ad sellers work. There is a lot of inside information that our media buying professionals have that can help get you the cheapest and most valuable spots for your campaign.
OUR TEAM OF PRODUCTION SPECIALISTS WILL ENSURE YOUR MESSAGE IS DELIVERED IN AN EFFECTIVE, PROFESSIONAL AND CREATIVE WAY.
We don't just come up with great advertising campaigns, we actually create them too. Whether you are looking to get more visitors to your website, sell a product on TV, or get a few more phone calls, our in house production team can create the perfect advertisement for your goals.
WE PERFORM EXTENSIVE RESEARCH FOR EACH CLIENT TO DETERMINE WHICH MEDIA PLATFORM WILL BE MOST EFFECTIVE.
We know what we want to achieve. Now how do we do it? This is where having years of experience in the advertising and marketing world really pays off. No matter how great of a campaign you create, it means nothing if it isn't combined with the right media mix that stays in budget.
Providing clients with quality television commercials that are effective is what we do. Our team provides commercial spots that are creative, professional, and can be served to clients in multiple lengths and formats. Whether you are looking to create a simple :15 second promotional story, or a full length brand story, our team can provide the Television production solutions you need.
In today's Digital Age, most people find the solutions to their problems online. Because of this, many companies think that radio is a dying medium. Not the case! Radio is a cost effective advertising platform that is intrusive and reaches people on the go. Our team has effectively used Radio Advertising to get results for our clients for more than 30 years.
Out-of-Home Advertising is a great way to reach potential customers while they are out and about. A well placed billboard with a clear message can lead to lots of impressions and an increase in conversions. But what message should you put on your Billboard and where should you put it? That's where the experts at Donovan Digital Solutions come in. Our team has been designing and purchasing ad space on traditional and digital billboards for over 30 years. We know how to create a message that draws attention to your brand, and we can negotiate rates that are fair to you.