What is a social media strategy and why do you need one?
Every company in today's world should have a social media presence, and how you use social platforms greatly
You need to create a "strategy" for your social media marketing to define exactly how your business will use your chosen platforms and communicate with customers.
It is important to determine in advance what kind of posts you will create, how often you plan on posting, who will be responsible for replying to interactions, and how you will measure the results of your social media marketing.
It is essential to plan out this strategy in advance to save time, stay organized, and make sure everyone at your company is on the same page.